Materiality
Designs
Impact

Stink or Swim.
28.04.24

Outputs:
Report
Supply Chain Maps

Tags:
Agriculture
Supply Chains
Pollution Notes:
Commissioned by Sustain and Friends of the Earth.
Description:
Stink or Swim mapped the operations of the largest UK meat companies, their ownership structures and the supermarkets they supply to. We compared regulatory data and Companies House records to plot the areas of operations of the top 5 meat integration companies. Alongside this, we produced an analysis of the environmental policies and faecal waste outputs of the 10 largest meat companies, finding they produce almost twice as much faecal waste as the UK’s 10 largest cities combined.

Design:
A set of maps and graphics detailing the operating regions, ownership structures and major customers of the largest UK meat companies. Maps reference company brand colours for intuitive reading and brand association.

Publication:
ENDS Report (reporting)
Bureau of Investigative Journalism (reporting)
University of Oxford TABLE (archive)
St Anne’s House Bristol (exhibition)
Ethical Consumer (citation)
Project Slingshot (citation)
River Action  (citation)
Dark Mountain Journal (book chapter)

10 factory farm corporations ‘produce more excrement than UK’s 10 largest cities’, says report / ENDS Report //  
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Project TitleTags    Description

Mapped: Pig and Poultry Farming in Northern Ireland

Agriculture
Supply Chains
PollutionMapping the scale, spread and impact of factory farms in Northern Ireland.

Europe’s New Meat Tycoons

 Agriculture
Supply Chains
Ownership   Revealing the ownership and concentration of the European meat sector.

42,000 Chickens Exhibition

Agriculture
Animal Welfare
PollutionAn interactive exhibition showcasing the scale of intensive poultry farms.

Urban Nature Map Bristol

Cities
Green Space
Active Travel A two-sided, printed map revealing Bristol’s green and growing spaces.

Ammonia Maps

Agriculture
Pollution Revealing the communities that are most at risk from factory farm ammonia pollution.

Who Owns Dartmoor?


Ownership
Access
Transparency Making the ownership and politics of the Dartmoor portable and legible. 

Nitazenes Investigation

Health
Policing Visualising the harms of the synthetic opioid, nitazene.

Muck Maps

Agriculture
Pollution
Rivers Revealing the areas that are most at risk from factory farm nutrient pollution.

River Wye Lawsuit

Agriculture
Supply Chains
Pollution A detailed visualisation of chicken manure spreading along the Wye Valley.

Toxic Trade-Off

Housing
Agriculture
Pollution Modelling the impact of factory farm pollution on housebuilding.

Stink or Swim

Agriculture
Supply Chains
PollutionUncovering the impact and operations of the UK’s biggest meat companies.

Unavoidable Impact

Advertising
Health
Cities Analysing the distribution of advertising against measures of health and wealth. 

Chicken Shit/Cachu Iar

Agriculture
Animal Welfare
Supply Chains
Pollution Tracing harm in factory farm supply chains and their impacts. 

More Room to Perch and Play

Advertising
Agriculture
Animal Welfare
Representing the stocking density of farms in Sainsbury's supply chain.             
Materiality